
Madame Hawke has fun with the liberating feeling of misbehaviour in playful, mischievous woman. Powerful and aware, her implicit sexuality counters the twinkle of conscious naiveté she chooses to retain. She play acts at dressing up - her clothing an extension of the lady she has decided to embody.
The traditional image of rebellion is outdated. Empowerment for independent women comes from wearing their clothes honestly and as an extension of themselves. Similarly, Emily Miller-Sharma’s design aesthetic for her Madame Hawke label refutes the idea that to be strong every piece of clothing must be structural, black and uniform. The creative collision of colours and patterns combined with a tension between polarities informs the designs.
Soft and sharp, indecent and proper, warm and cold, feminine and masculine are all celebrated.
